About Us

Austin is a 24-hour town populated by music and tech events festivals and shows. From old Settler’s Music Festival celebrating more than 30 years to SXSW, which welcomes over 160,000 visitors each year, entertainMe! is here to help not only enhance the lives of musicians but also take live music production to a new level.


Jeff Ballard

Jeff Ballard is President and CEO of entertainMe!. With a passion for music production, his vision, entrepreneurial spirit and innovation is leading the charge to create a company that offers superior services in event, concert and festival management. 

Holding many leadership roles in finance and commercial real estate acquisitions, Jeff serves as Managing Principle for Balco Management, an Austin, Texas, investment firm for discerning clients. 

Music and entertainment have always been a passion for Jeff. He supports many organizations that play a key role in upholding Austin’s music community, creating advocacy for professional musicians and fostering the growth of aspiring musicians. Jeff graduated from Howard Payne University with a B.A. degree with a special focus in Finance. 


John T. Wright

John T. Wright is the Senior Vice President and Chief Operations Officer for entertainMe!. Through his role, he is committed to bring excellence in producing events and to those participating in the events. 

Additionally, John T. is a practicing attorney in Austin, Texas, who specializes in nonprofit governance, administrative law, government relations and entertainment law.  John T. has experience in the promotion, booking, management and production aspects of the music industry, and has assisted many artists and music industry professionals with various legal matters. He is a firm believer in supporting the community of creators in Austin and donates his time and counsel to causes and organizations advancing the interests of those creators such as: Board of Directors for the Pecan Street Association, Secretary of the Independent Music Alliance, and Secretary of Live Like Lovey, Inc., a Texas nonprofit that addresses the medical and healthcare needs of music industry production staff and support crew. 

John T. holds a B.B.A from Abilene Christian University and obtained his J.D. from Texas Tech University School of Law.


Daniel Anderson

Daniel Anderson is Vice President of Production for entertainMe!. As a life-long music lover, Daniel’s event and production experience includes time spent with the Harlem Globetrotter Organization and a Nashville-based record label. Music runs in his family and Daniel’s deep love of music has given him the ability and drive to develop strong relationships with many in the music industry today.

His last 10 years living in Nashville has given him the unique opportunity to grow close to the issues that affect both artists and industry workers. He uses his deep experience, knowledge and passion to help the artist community be truly appreciated for their craft by using the unique scale of productions that entertainMe! provides.